High-performance web design built to convert
Fast, sleek and unmistakably yours. Your front door — designed so the people who land on it actually get in touch.
DAK Digital
Web design, CRM & lead tracking · Stoke-on-Trent & Staffordshire
You pay to get noticed. We show you exactly what's working.
DAK Digital builds high-performance websites for businesses in Stoke-on-Trent and Staffordshire, with tracking wired into every click and enquiry, and a CRM that follows up while you work. One monthly service. One screen that tells you where your customers come from.
£500/month · Nothing upfront · Live in days, not months
Every click tracedEvery enquiry followed upEvery sale matched to its sourcebespoke dashboard for your business
01The blind spot
Most businesses are flying blind.
You spend on ads, posts, print, sponsorship, referrals. The phone rings. A form comes in. And nobody in the building can say which pound did the work — so next month's budget is a guess dressed up as a plan.
01
Enquiries arrive with no source attached.
02
Good leads go cold because follow-up is manual.
03
Spend gets renewed on gut feel, not evidence.
02The system
Three parts. Built together, so nothing falls through.
Tracking wired into everything
Google Tag Manager and analytics set up properly. Every click, call and enquiry traced back to the thing that created it.
A CRM and live dashboard
Every lead chased automatically, every sale matched to its source, all of it on one screen you can open any time.
03Why DAK
Find out exactly where your leads come from
i
Transparency
You see everything, every month. The numbers, the sources, the wins and the things that didn't work. Reporting you can act on, not a PDF you file away.
ii
Innovation
Design that converts, not just decorates. Every layout choice is measured against one question: does it get more of the right people to act?
iii
Quality & craftsmanship
Built to the highest standard — fast, accessible, maintained. The kind of site that still feels sharp in three years.
04Who it's for
Businesses that spend real money getting noticed.
If your marketing budget is big enough to matter, it's big enough to measure.
01
Trades and home services
02
Clinics and private healthcare
03
Professional services
04
Gyms, studios and clubs
05
Hospitality and venues
06
B2B and manufacturing
05Proof — a sample month
This lands in your inbox every month.
Monthly report · Sample clientMarch
Enquiries traced to source
148+31% vs Feb
Every one matched to the ad, page or post that created it — and followed up within minutes.
Where they came from
Cost per enquiry
£38Enquiry → customer
1 in 4Revenue traced
£64,200Avg. response time
2 minIllustrative figures from a typical client month.
06Pricing
£500/month
Nothing upfront. No build fee, no lock-in surprises. One monthly figure that covers the site, the tracking, the CRM and the people keeping it sharp.
Book a 15-minute callIncluded every month
—
Custom-designed, high-performance website
—
Hosting, security, updates and fixes
—
Google Tag Manager & analytics, fully wired
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CRM with automated lead follow-up
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Live dashboard, open whenever you like
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Monthly report and a call to act on it
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Ongoing conversion improvements
07How we start
Four steps. Days, not months.
Call
Fifteen minutes. What you sell, where your enquiries come from now, what you wish you could see.
Build
We design and build the site, wire the tracking and set up your CRM. You review, we refine.
See
Go live and watch the dashboard fill. Within a month you know what your marketing actually buys.
Grow
We double down on what works, cut what doesn't, and keep improving the site month after month.
08Next step
Find out where your customers actually come from.
Fifteen minutes, no slideshow. Tell us a little and we'll come to the call with what we'd track first — and what it would show you.
01
We reply within one working day.
02
No obligation, no sales script.
03
£500/month · Nothing upfront.
Prefer email? ryan@dakdigital.co.uk
10Received
Thanks — that's with us.
We'll be in touch to put fifteen minutes in the diary.